We believe that nature—thriving and full of life—is the foundation of strong communities, a prosperous economy, and a future worth passing on to our grandchildren.
Our approach invests in people to drive change at the scale and pace we need to address the greatest challenges we face. We bring together communities, industries and governments to set a new course for sustainable resource use that supports nature, bolsters economies, and respects culture and values.
In all of our work, we put Indigenous rights and authority at the heart of conservation, creating new pathways for reconciliation and investing in leadership and community well-being. And our work is informed by the best global science and supported by the leadership of the world’s largest conservation organization.
Across all of our priorities, our work is underpinned by our commitment to two critical values: Advancing Reconciliation and Global Impact.

Advancing Reconciliation
We put Indigenous rights and authority at the heart of conservation, creating new pathways for reconciliation and investing in leadership and community well-being.

Global Impact
As an affiliate of the world’s largest conservation organization, we bring global innovation and investment to Canada, and amplify Canadian leadership to tackle world challenges.
United as Nature and People
Our vision is for a sustainable Canada where nature is the foundation of human well-being, prosperity and opportunity for future generations.