With a passion that radiates far beyond their home of Texas, the Longs are challenging others to invest in conservation by offering a 1:1 match on qualifying gifts of $50,000 to $150,000. They have seen the potential Canada and Canadians have to offer the world and want their match to inspire new gifts over the next five years, helping Nature United expand our presence as a conservation leader.
Why They Chose Canada
"We believe Canada has the opportunity to set the bar for conservation in a way that balances the needs of people, industry, and the environment. It’s a chance to work at scale, maximize enabling conditions, and share results with the rest of the world—which is why we’ve chosen to invest in Nature United and their proven approach to drive change."
Making a Difference with Core Support
"We want our support to go to the highest needs—including investing in the best people to do the work and to build the relationships that are critical to mission success. We’ve been fans of the global organization that Nature United is affiliated with for over 40 years, and supporters for over 25 years, so it’s easy for us to give unrestricted funding because we know and trust the organization. We know they’ll put our gift to the best use possible."
"Conservation is about connection: the birds you see in the Boreal Forest spend the winter in the Yucatan Peninsula. A global lens is one of the things that makes this organization so unique and effective. We can see how the tools and strategies developed in Canada will help inform conservation in places around the world."